Renie anderson net worth

Renie anderson nfl salary
NFL Executive Vice President/Chief Revenue Officer Renie Anderson writes about the league's work to promote women into leadership positions.
As the Chief Revenue Officer and Executive Vice President, NFL Partnerships, Renie Anderson oversees the League's partnership divisions.

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Renie Anderson

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Forty Under 40 Hall of Fame: Renie Anderson

R enie Anderson is the ultimate evangelist for those who consider football the pre-eminent team game.

Even as she heads for the Forty Under 40 Hall of Fame as a three-time honoree, Anderson would much prefer to credit her fellow marketers for their work — be it Doug Smoyer (vice president, business development), Dave Lynch (group managing director, sponsorship and media sales), Joe Ruggiero (director, strategy and business development) or Tracie Rodburg (group managing director).

“I get to sign the deals when they are done, which is enjoyable,” Anderson said, “but after almost 10 years doing this, watching the team put all the pieces together is the most satisfying thing I get to do.”

League sponsorship revenue has quadrupled since Anderson started at the NFL as a manager of business development in 2006 following nearly a decade with the Arena Football League. She shattered the perceived “glass ceiling” for women at the NFL “boys club,” helping to close deals that had eluded the NFL in years past — like the Procter

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Speaker Profile

Renie Anderson was named by NFL Commissioner Roger Goodell the Chief Revenue Officer and Executive Vice President, NFL Partnerships in March of 2019.

As the Chief Revenue Officer and Executive Vice President, NFL Partnerships, Renie oversees the League’s partnership divisions, including sponsorship, new business, consumer products, and media sales. A few key partners include, Pepsi, Microsoft, P&G, Verizon, Bose, Nike, New Era, EA, etc. The Partner Management group identifies open categories as well as maintains the relationships and activation of the NFL’s corporate sponsors and licensees. This group works to leverage the goals and brands of the companies associated with the NFL with key initiatives including the NFL’s high-profile calendar initiatives such as Draft, Kickoff, Thanksgiving, Playoffs, Pro Bowl and Super Bowl with the country’s most avid fan base. This group also works to integrate partners in unique and authentic ways, including Surface Tablets on the sidelines of NFL games and Bose headsets worn by coaches.

In addition to her duties overseei